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About VSM Vantage Strategic Marketing was formed in 1993 specifically to track developments in the fast-developing 'direct-to' technologies sector of the worldwide Graphic Arts industry. Originally a co-operation between two independent consultancies, over the past twelve years VSM has developed its own unique position in the provision of broader data and forecasts to the leading international GA suppliers and is now considered to be one of the world authorities on printing consumables and pre-press machinery. Based in the UK, the company is well positioned to monitor developments in Europe, North America and the Far East and with representatives covering Japan, China, PacRim and South America on a regular basis, can draw on a truly international network of industry expertise. As independent industry analysts, VSM provides objective and unbiased market information and interpretation for individual clients on a strictly confidential basis. The strong emphasis placed by the company on confidentiality extends to the signing of non-disclosure agreements (NDAs) with each individual client and also to non-disclosure of participating clients. It is VSM's belief that the true benefit of any research or data publication lies with the interpretation of that information as to how it may effect individual companies. Thus, although our publications contain a common base of data and forecasts for all subscribers, it is the interpretation - provided by the authors of the research data at personal meetings with individual subscribers - that effectively provides value.
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About VSM |
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©2007 Vantage Strategic Marketing All Rights Reserved |
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| Last updated July 2007 | |
| site by VSM Design |